Archive for the 'Mascara' Category

Estee Lauder’s Double Wear: a best-seller!

October 17th, 2009 by editor

el.jpgEstee Lauder released a new breed of mascara. It doesn’t smudge (Zero Smuge is the promotional tagline of the brand), it makes your lashes look longer, and it stays for as long as 15 hours. Yes, 15 hours. No retouch, no tissues needed. Perhaps, that is where the mascara got its name: Double Wear.

The mascara has been designed to defy humid climates (beneficial for tropical countries) so you will never encounter smudging (mascara melting on your eyes). The brush is also designed to separate the lashes from each other, creating that long lash appearance. As per how to remove it, you will only need warm water and cleanser to rub off the mascara off your eyes.

Photo taken from http://www.esteelauder.com

Lancome Hypnose Onyx Mascara

May 11th, 2008 by editor

hypnose.jpg

Lancome Hypnose Onyx is a mascara fashionably presented to thicken lashes up to six times more than your average mascara and shapes them one by one. Because of its soft sculpt technology, the super smooth texture gives the lashes a regular, vibrant and gradual colour. Its PowerFULL brush is equipped with special fibres that makes mascara application more precise and with no clumps. The Onyx Essence complex with its concentrated black pigments produces intense and rich colour that will make your eyes stand out just like how celebrities style their eyes. This special mascara has 3 shades you can choose from.



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